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Hi! I'm Lais,

Product Designer

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I'm graduated in Design and specialized in Interaction Design.

In the past years, I've worked as a Product Designer with the biggest healthcare software for primary health in Latin America, built an open source design system focused on accessibility, and many other projects.

Currently, I'm working on a Data Platform associated with AI technology for TOTVS, the biggest tech company in Brazil.

About me

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Hey there! Nice to meet you. I'm Lais, and I live in πŸ“FlorianΓ³polis - Santa Catarina (Brazil) with my husband and our cat, Ipa.

I'm in love with product design since 2014 when I started working with it, while still in graduation.

🍝 πŸ‹οΈβ€ πŸ›« πŸ“Ί 🎻

Besides work, I love to cook, exercise, travel and watch series.
I love to learn new things, so I'm currently learning how to play the violin and I'm learning Italian on Duolingo (I'm really proud of my streak πŸ¦‰).

I'm a product designer on a mission to craft top-notch digital experiences. My journey spans mastering tools like Figma, methodologies like Design thinking and pioneering methodologies like b_thinking, which I co-developed at Bridge Lab.

My approach to product design centers around user-centricity, blending user research with iterative design processes. I've led the creation of accessible design systems like Bold, alongside managing various component libraries and design tokens.

Beyond design, I've expanded my skills into HTML/CSS, WordPress, and documentation with Docusaurus. Collaborating across interdisciplinary teams, I'm committed to driving project success through effective communication and shared objectives.

Education

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2020 - 2021

Interaction Design Foundation

2017 - 2018

MBA Interaction Design - IGTI

2012 - 2016

Design Graduate from UFSC - Federal University of Santa Catarina

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Work experience

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2022 - Now

TOTVS β€’ Senior Product Designer

Development of innovative and disruptive technology using Artificial Intelligence and user experience.

2015 - 2022

Bridge Lab β€’ Product Designer

Design research, user experience and user interface design applied on the largest Electronic Health Record in Latin America (PEC), in addition to other products for web and mobile platforms and development of Design System Bold. All products were developed for the Ministry of Health, through the Education and Engineering Foundation of Santa Catarina (FEESC).

2014 - 2015

NUTE β€’ UI Designer

Development of a online course connected to the Ministry of Education (Specialization Course in Education, Poverty and Social Inequality).

2014 - 2014

Inc48 β€’ UI Designer

Development of digital interfaces for website, using agile software development methodology.